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CVP Highlights |
Press ReleasesAugust 03, 2007 Customer Value Partners Launches New VentureBlack Turtle Media Will Redefine the Future of Advertising Fairfax, VA, August 3, 2007. Customer Value Partners (CVP), a leader in Customer Lifecycle Management (CLM) strategy, program management, operations, and technology, today announced the launch of Black Turtle Media. As the first new business being incubated by CVP’s new venture arm, Black Turtle Media is re-defining the future of advertising by nurturing a community of passionate, imaginative artists that have the creative skills to develop and produce commercial-grade advertising for major brand sponsors. “The entrepreneurial spirit which brought us to launch CVP lives on as we develop the new venture division of our business,” commented Anirudh Kulkarni, founder and Managing Principal of CVP and Black Turtle Media. “We are excited about the prospect of bringing the Web 2.0 vision of user-generated content to the next level: high quality content developed by the expert masses and evaluated by the general public.” The Black Turtle Media website is live and ready for submissions at www.blackturtlemedia.com. Aspiring filmmakers, videographers, and creative artists are encouraged to create 15 to 60 second film shorts for a variety of products and causes. They can then compete against their peers to win cash prizes and get noticed by brand sponsors, creative agencies, and film studios. The general public is invited to view the entries and vote on their favorites. About Customer Value Partners Customer Value Partners, a strategic business and technology consulting firm focused on Customer Lifecycle Management (CLM), helps Fortune 1000, emerging industry leaders, and public sector organizations drive significant and measurable improvements in the way they acquire, service, retain, and grow customers. Based in Fairfax, VA, with operations in Atlanta, Baltimore, Boston, and San Diego, our seasoned professionals deliver practical solutions to our clients’ strategic, program management, operational, and technological challenges. Our core services include customer lifecycle strategy, new product development, marketing analytics, business process optimization, call center solutions, quality monitoring, and technology integration. For more information, visit us at www.cvpcorp.com. About Black Turtle Media Black Turtle Media is re-defining the future of advertising by nurturing a community of passionate, imaginative artists that have the creative skills to develop and produce commercial-grade advertising for major brand sponsors. Black Turtle Media fosters an interactive community where consumers and creators combine forces with cutting edge brands as they look for fresh, authentic content to promote their products and services — at a fraction of traditional advertising costs. Using the Web as a medium, Black Turtle harnesses the enthusiasm of aspiring creative producers, marketing communications professionals, amateur artists, and bold sponsors to collaborate in the creation of multi-media commercials by providing this global community with the tools to create, post, critique, rate, refine, promote and license their intellectual property. For more information, please visit www.blackturtlemedia.com. Contact: Amee Singh Bartenwerfer Customer Value Partners 703.267.6999 x126 abartenwerfer@cvpcorp.com |
